Marketing Basics

This course is designed for: 1) People wanting to save money on private consultation fees (like James) for improving conversions. 2) Beginners and all sites where you want an "action" to be taken (buy, download, signup etc). 3) Broken Websites - you have traffic but not enough sales / leads / signups. 4) Working websites that want better conversion rates by ensuring they're not missing any conversion essentials (most sites lack at least one, often more). If you have a high traffic site with good conversions but are wondering if you can still do better, then go ahead and test these strategies - even a 1% increase in conversion will easily earn back the cost of this course. Email for a refund if it doesn't.

Yes. So long as you (or your web developer) can edit the text on your site, you can implement these strategies today. The videos are laid out in an easy step-by-step format so you can implement each step along the way.

Yes, in at least two ways: 1) SAVE by first implementing these essential strategies BEFORE paying a copywriter, funnel developer or other consultant (like James) hundreds of dollars. (Hire them to work on advanced customization later). 2) SAVE on low converting traffic. Save thousands on paid ads, save time spent on organic posts, save burning current email lists or other followers on a low performing site. 3) SAVE on lost opportunities, growing your business, due to a poor performing site. 4) MAKE more money by having a higher percentage of visitors purchasing. How much more profit or revenue would a 5%, 10%, 20% increase in purchases mean for your site over a month, quarter, year, lifetime? 5) SAVE TIME! Cut through the noise and get these conversion essentials in place today. So that's more than 2 ways!

Yes. This course shows you the exact type of wording, approach, content and layout to use in order to increase your conversions. So long as there is an action that you want a viewer to take (like Buy Now, Sign-up, Download, Watch More etc) these strategies work! These strategies can be implemented on all websites including WordPress, Wix, Weebly, Shopify, Etsy etc. So long as you (or your web developer) can edit the content, these strategies work. Peace of MInd: If for some reason these strategies don't apply to you (it hasn't happened yet), then simply email [email protected] and we'll give you a full refund (and you still get to keep the course for your next website!)

No. These strategies improve conversions for low and moderate website traffic. It's SO IMPORTANT to have these essential strategies in place before you spend a lot of time and money getting lots of traffic. If you already have high volume traffic but aren't getting good conversions, then maybe you're also missing one or more of these fundamental strategies, which could make a HUGE difference for you - go ahead and purchase knowing that if you don't benefit from the strategies you can simply email for a full refund.

ADS? No, check-out for my other courses for that. SEO? No. While SEO still has merit, its importance is reducing by the day due to the increasing number of paid positions in search results (Google Ads). SPEED? No, improving website speed is an important but more advanced action (check-out my other courses for this). This course shows you the exact type of wording, approach, content and layout to use in order to increase your conversions.

If you don't benefit from this course then I WANT to return 100% of your money. Simply email [email protected] within 90 days of purchase for a full refund.

This video course provides an easy step-by-step presentation of the basic, fundamental and essential elements for all websites and landing pages that want it's visitors to take any kind of action (conversions). It incorporates both theory and practical real life examples. It begins with defining the main goal or objective, the essential strategies to achieve the goal, separating each element of the strategy so that it applies to every product and service, and then powering the strategy for success. Real life examples are then critiqued to demonstrate their level of effectiveness against these essential strategies, which also teaches the participant how to critique their own landing pages and improve their success. All in 25 minutes!

First, try refreshing your page (or clearing cache). Sometimes additional information is required in order to accept payment, this can happen if you're in Private or Incognito mode, or using a VPN. You can try using another browser in normal mode, switching off your VPN (or setting it to a USA location) and clearing your cache and cookies. Or simply email [email protected] and we'll sort it out for you.